Wednesday, August 31, 2011

Audience Analysis

My primary audience is the manager of Westminster's Plant Operations. This man has a great deal of responsibility regarding maintenance and keeping college technology efficient. Plant Operations also extends tendrils of labor into event planning and engineering.

I've met the manager twice, and on both occasions he was polite and interested in my background as an employee of Plant Ops (I'm a mail room worker). My supervisor, Karen, enjoys frequent visits from the manager, who arrives to see how we're all doing as well as evaluate the efficiency of our office. He is concerned with both arenas of the greater work environment: employee satisfaction and office efficiency. He's managed plant operations long enough to know that both are crucial to a successful office.

My manager would likely read the email under fairly busy circumstances. He checks into the office every weekday morning and immediately sets about reading emails, returning calls, and listening to concerns and reports that are voiced by his immediate staff. However, he knows an urgent situation when he sees one, and that maintaining efficient communication and supply of materials across campus is one of his chief concerns. He would likely single out this message on his own and respond to it quickly, but I still need to insure that it presents both logic and urgency in one package.

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